Privacy & cookie policy
PURNAMA online store

Hi there!

If you’ve come here, it’s a sure sign that you value your privacy. We understand it perfectly, which is why we provide you with a document in which you will find the rules for processing personal data and the use of cookies and other tracking technologies in one place.

Formal information at the beginning: the administrator of your personal data is MEKAKI Sp. z o. o. with its registered office in Łódź, at ul. Sienkiewicza 85/87/8, 90-057 Łódź, entered into the Register of Entrepreneurs of the National Court Register under KRS number: 0000802922, REGON number: 384331216 and NIP number: 7272838732, registration files kept by the District Court for Łódź-Śródmieście in Łódź, XX Commercial Division of the National Court Register, share capital PLN 5,000.00.

We process your personal data primarily for purposes related to your use of our website, such as maintaining a user account, placing orders and handling contracts, considering complaints and withdrawals, fulfilling legal tax obligations, sending a newsletter, claims matters, analysis, statistics , marketing, etc. We process your personal data for the period necessary to achieve a particular goal. You have the right to access personal data, rectify it, delete or limit processing, object to processing, as well as the right to transfer data. In addition, you can submit a complaint to the President of the Office for Personal Data Protection.

Detailed information on the principles of processing your personal data can be found in the further part of the Privacy Policy.

#1: Who is the controller of personal data? 2

#2: Who can you contact regarding the processing of personal data? 2

# 3: For what purposes do we process personal data? 3

#4: What information do we have about you? 10

#5: What is “Anonymous Information”? 10

#6: Where do we get your personal information from? 11

#7: Is the data safe? 12

#8: How long will we keep personal information? 12

#9: Who are the recipients of personal data? 13

#11: Do we use profiling? 15

#12: What rights do you have? 16

#13: Do we use cookies and what exactly are they? 16

# 14: On what basis do we use cookies? 17

#15: Can you disable cookies? 17

# 16: For what purposes do we use first-party cookies? 18

#17: What third party cookies are used? 18

#18: Do we track your behavior on the site? 18

#19: Do we target you with targeted advertising? 18

#20: How can you manage your privacy? 18

#21: Is there anything else you should know? 19

#22: Can this Privacy Policy be subject to change? 19

Appendix to the Privacy Policy 20

In case of any doubts related to the Privacy Policy, you can contact us at any time by sending a message to [email protected].

#1: Who is the controller of personal data?

The administrator of your personal data is MEKAKI Sp. z o. o. with its registered office in Łódź, at ul. Sienkiewicza 85/87/8, 90-057 Łódź, entered into the Register of Entrepreneurs of the National Court Register under KRS number: 0000802922, REGON number: 384331216 and NIP number: 7272838732, registration files kept by the District Court for Łódź-Śródmieście in Łódź, XX Commercial Division of the National Court Register, share capital PLN 5,000.00.

This Privacy Policy applies to the website https://purnama.co/.

In terms of social media profiles related to our website, in accordance with the case law of the Court of Justice of the European Union, the social network provider is a joint controller of personal data together with the administrator of a given profile. Details regarding the processing of personal data by individual social network providers can be found on the provider’s websites:

Facebook,

LinkedIN,

Instagram,

YouTube,

Pinterest.

#2: Who can you contact regarding the processing of personal data?

As part of the implementation of the personal data protection system in our organization, we decided not to appoint a personal data protection officer due to the fact that in our situation it is not mandatory.

In matters related to the protection of personal data and broadly understood privacy, you can contact us at the e-mail address [email protected]. In the field of social media, you can additionally contact directly the administrators of social networking sites where we run our profiles.

# 3: For what purposes do we process personal data?

There are more than one of these goals. Below is a list of them, along with a more detailed discussion. We have also assigned appropriate legal grounds for processing to individual purposes:

Order fulfillment and contract management

“When placing an order, you must provide the data necessary for its implementation specified in the order form.

Providing data is a condition for placing an order.

In addition, the system used to handle the order process saves your IP number that you used when placing the order. Each order is saved in the database, which means that your personal data assigned to the order is also accompanied by information about the order, such as date and time of placing the order, order identification number, transaction ID, subject of the order, price, method and date of payment, date and time downloads (for digital content).

In connection with the conclusion of the contract, it may also process your other personal data also in order to perform the services provided for in the contract that has been concluded. The scope of this data depends on which personal data is needed for the performance of the contract.

In a situation where we receive your data as part of the performance of the contract, e.g. from the entity that employs you, we base such data processing on a legitimate interest, which in this case is ensuring efficient and effective service of the concluded contract. In this case, we may process your identification data and contact details.

The data is processed in order to conclude and perform the contract. After the contract is performed, the data is stored in the archive for the purpose of possible determination, investigation or defense of claims related to the contract. The data is also included in the accounting documentation for the purposes of fulfilling tax obligations.

Actions taken to complete orders by customers

“Due to the fact that some customers start placing an order but do not finalize it (they do not approve the order and do not enter into a contract with us), we can take actions that will serve our customers to complete the purchase process.

For this purpose, we may, for example, send e-mails containing information about an unfinished order and an encouragement to complete the transaction.

For the purposes of the activities described, we may process personal data such as information provided when placing an order, in particular your name and surname and e-mail address, as well as information about the contents of the basket, the date of commencement of the transaction and other data left in connection with the commenced purchase process .

The legal basis for the processing of your personal data is art. 6 sec. 1 lit. b GDPR, because these activities are aimed at concluding a contract. In addition, we see the basis for processing in our legitimate interest, which in this case is increasing sales. “

Handling complaints or withdrawal from the contract

If you submit a complaint or withdraw from the contract, you provide personal data contained in the content of the complaint or statement of withdrawal from the contract.

Providing data is a condition for submitting a statement of withdrawal from the contract or a complaint.

The data is processed in order to handle the process of withdrawing from the contract or the complaint process. After the completion of such a process, the data is stored in the archive for the purposes of possible determination, investigation or defense of claims related to the handling of the withdrawal from the contract or complaint process. The data is also included in the accounting documentation for the purposes of fulfilling tax obligations.

Newsletter service

By subscribing to the newsletter, you must provide the data necessary to receive it specified in the subscription form.

Providing data is a condition for receiving the newsletter.

In addition, the mailing system saves your IP number that you used when subscribing to the newsletter, determines your approximate location, the mail client you use to handle e-mail and tracks your actions taken in connection with the messages sent to you. Therefore, we also have information about which messages you have opened, in which messages you have clicked on links, etc.

In the mailing system, we can also define, based on various criteria related to your activity, interests or other preferences, specific groups or segments of newsletter recipients that affect what kind of messages you receive as part of the newsletter.

The data provided by you in connection with the subscription to the newsletter are used to send you the newsletter, and the legal basis for their processing is the performance of the contract for the provision of electronic services, as well as our legitimate interest, which in this case is the implementation of marketing purposes.

As for the processing of information that does not come from you and has been collected automatically by the mailing system, we rely in this respect on our legitimate interest in analyzing the behavior of newsletter subscribers in order to optimize mailing activities.

You can unsubscribe from the newsletter at any time by clicking on the dedicated link in each message sent as part of the newsletter, or simply by contacting us.

Unsubscribing from the newsletter does not lead to the removal of your data from the mailing system. The data is stored in the archive for the purpose of possible determination, investigation or defense of claims related to the newsletter, as well as to ensure the possibility of demonstrating that the newsletter activities were conducted in accordance with the law.

Handling Reviews

When adding a comment / opinion, you must provide the data necessary to publish the comment / opinion and receive it specified in the form intended for comment / opinion.

Providing data is a condition for the publication of a comment / opinion.

In addition, the comment/feedback system saves your IP number that you used to submit your comment/feedback.

The comment/feedback system may be operated by a third party provider. In such a situation, the use of the system is subject to the regulations and privacy policy of the external provider. Detailed information on third-party tools can be found in the section dedicated to the tools we use.

The data is processed in order to publish a comment / opinion, which is our legitimate interest.

The comment or opinion you added along with your data made public as part of the settings will be visible on the website. You can modify or delete a comment or opinion at any time. The deleted comment/opinion together with your data goes to the archive for the purpose of possible determination, investigation or defense of claims related to the comment/opinion.

Contact and correspondence service

By contacting us via available means of communication, e.g. e-mail, social messengers, chats, etc., you naturally provide your personal data contained in the content of correspondence.

Providing data is a condition for establishing contact.

In addition, the communication system saves your IP number that you used when sending the message.

The communication system (e.g. chat, messenger) may be operated by an external provider. In such a situation, the use of the system is subject to the regulations and privacy policy of the external provider. Detailed information on third-party tools can be found in the section dedicated to the tools we use.

The data is processed for the purpose of communication, which is our legitimate interest. After the communication is completed, the data is stored in the archive for the purpose of possible determination, investigation or defense of claims related to the conducted communication.

Fulfillment of tax and accounting obligations

In connection with the performance of the contract, we also perform various tax and accounting obligations, in particular in the form of issuing an invoice, including the invoice in our accounting documentation, storing documentation, etc.

In order to issue an invoice, we process, among others, data such as name and surname, company, business address, tax identification number.

Providing data required by tax law is necessary to fulfill the indicated obligations.

Archive

For the needs of our business, we can create archives: both in traditional and digital form. The archives receive personal data that we have processed in connection with you, and their scope may vary depending on what data we received and what scope of data is justified in terms of archiving. In this case, we rely on our legitimate interest in ordering and organizing personal data carriers.

Defending, establishing or pursuing claims

Korzystanie z naszej strony internetowej, jak również zawarcie umowy z nami, może rodzić w przyszłości określone roszczenia po naszej lub Twojej stronie. W związku z tym jesteśmy uprawnieni do przetwarzania danych osobowych w celu obrony, ustalenia lub dochodzenia roszczeń. W ramach tego celu możemy przetwarzać wszelkie dane osobowe, które wiążą się z danym roszczeniem, dlatego ich zakres może się różnić w zależności od tego, czego dotyczy dane roszczenie. W tym przypadku opieramy się w tym zakresie na naszym prawnie uzasadnionym interesie polegającym na ochronie naszych interesów.

Creating ad audiences

Your e-mail address stored in our database may be sent to a specific advertising system (e.g. Facebook Ads, LinkedIN Ads) in order to create a group of advertising recipients using this e-mail address.

When using this feature, the email address is hashed before it is sent to the respective system to create a group of recipients.

The e-mail address will be used in the matching process conducted by the respective advertising system.

The advertising system does not share the email address with third parties or other advertisers and deletes the email address immediately after the matching process is completed.

The advertising system implements processes and procedures that ensure confidentiality and security of the e-mail address sent to it and the set of user IDs that make up the group of recipients created using the e-mail address, among others, by using technical and physical security measures.

Creating a group of advertising recipients using your e-mail address is our legitimate interest, which in this case is the implementation of our marketing goals.

Social media

If you follow our profiles on social media or interact with the content we publish on social media, we naturally see your data that is publicly available on your social profile. We process this data only within a given social network and only for the purpose of operating a given social network, which is our legitimate interest.

If you contact us via private message, you naturally provide us with your personal data contained in the content of the correspondence, in particular your image and name and surname. In this case, your data is processed in order to contact you, and the basis for processing is our legitimate interest.

It may happen that we will be the party initiating contact with you via social media in order to offer cooperation, then your data will be processed in order to search for potential contractors, offer and establish cooperation, which is our legitimate interest.

Messages sent to us via social media are automatically archived using the tools available on individual social media sites and are available to us until you delete them. You can view all exchanged messages with us in the private messages tab.

Your use of social networking sites is subject to the regulations and privacy policies of the administrators of these websites, and these administrators provide electronic services for you, fully independently and independently of us.

Analysis and statistics using only Anonymous Information

We conduct analytical and statistical activities using tools provided by external suppliers. As part of the analytical tools, we only have access to Anonymous Information. We base the processing of Anonymous Information on a legitimate interest, which consists in creating, viewing and analyzing statistics related to the activity of users on the website in order to draw conclusions allowing for the subsequent optimization of our activities.

From the level of tools, we can only view a set of statistics and information not assigned to specific people.

Detailed information on third-party tools can be found in the section dedicated to the tools we use.

Self-marketing using only Anonymous Information

We conduct marketing activities using tools provided by external suppliers. As part of marketing tools, we only have access to Anonymous Information. We base the processing of Anonymous Information on a legitimate interest, which consists in creating marketing activities based on Anonymous Information and targeting advertisements within external systems based on Anonymous Information, for the purposes of marketing our own products and services. From the level of tools, we can only view a set of statistics and information not assigned to specific people.

Detailed information on third-party tools can be found in the section dedicated to the tools we use.

Organization of promotional campaigns

In order to increase the sale of products / services, we may conduct various promotional campaigns, including in cooperation with external partners. The rules related to the organization of promotional campaigns are set out in separate regulations. The scope of personal data that we will process in connection with the organization of a promotional campaign may vary depending on the type of promotional campaign.

The legal basis for the processing of your personal data is our legitimate interest, which in this case is marketing and increasing the sales of our own products.

To provide additional features using only Anonymous Information

We may embed video or audio players, social widgets, comments module, chat, newsletter forms or other tools provided by third parties on our pages. All of these tools process Anonymous Information. We base the processing of Anonymous Information on a legitimate interest, which in this case consists in ensuring the possibility of using additional functions on the website. We do not have access to other information from the tools level, moreover, we do not need this information for anything – Anonymous Information is processed only so that additional functions can work. Detailed information on third-party tools can be found in the section dedicated to the tools we use.

Implementation of obligations related to the protection of personal data

As the administrator of personal data, we are obliged to fulfill the obligations related to the protection of personal data. Therefore, we may process your personal data as long as it is necessary to perform these duties (e.g. in the case of processing your request regarding your personal data). The scope of data depends on what data we need to fulfill the obligation and prove compliance with the GDPR. In addition, in this case, we also rely on our legitimate interest, which consists in securing the data necessary to demonstrate accountability.

#4: What information do we have about you?

We have described the scope of the processed data in relation to each processing purpose. Information in this regard can be found above, in point 3 of the Privacy Policy. The data includes information such as:

  • first name and last name,
  • e-mail adress,
  • Phone number,
  • IP address,
  • address for service,
  • billing,
  • Bank account number,
  • details of the order placed,
  • data collected in the mailing system,
  • data related to the added comment / opinion,
  • information visible in social media profiles,
  • information contained in correspondence,
  • Anonymous Information.

#5: What is “Anonymous Information”?

We use tools that collect a range of information about you related to the use of our website. This includes in particular the following information:

  • information about the operating system and web browser,
  • viewed subpages,
  • time spent on the site,
  • transitions between individual subpages,
  • clicks on individual links,
  • mouse movements,
  • page scrolling,
  • the source from which you come to the page,
  • the age range you are in,
  • your gender
  • Your approximate location limited to the city.
  • your interests or other preferences based on your online activity,
  • video recordings of your sessions on our websites,
  • heatmaps illustrating your behavior on our sites.

This information is referred to in this Privacy Policy as “Anonymous Information”.

Anonymous Information itself does not, in our opinion, have the nature of personal data, because it does not allow us to identify you and we do not compare it with typical personal data that we collect about you. Nevertheless, taking into account the strict jurisprudence of the Court of Justice of the European Union and the divided opinion among lawyers, as a precaution, in the event that Anonymous Information is assigned the nature of personal data, we have also included detailed explanations in the Privacy Policy regarding the processing of this information.

We are unable to provide you with access to Anonymous Information about you as we cannot assign any Anonymous Information to any specific user. From the level of tools collecting Anonymous Information, we can only view a set of statistics and information not assigned to specific persons.

The processing of Anonymous Information allows you to use the functionalities available on the website. In addition, Anonymous Information is used for analytical, statistical and marketing purposes, such as setting and targeting advertisements.

Anonymous Information is also processed by tool providers on the terms resulting from their regulations and privacy policies. They may be used by these providers to provide and improve services, manage them, develop new services, measure the effectiveness of advertising, protect against fraud and abuse, as well as personalize the content and advertising displayed on individual services, sites and applications. Detailed information related to this can be found in the section dedicated to the tools we use.

#6: Where do we get your personal information from?

In most cases, you provide it to us yourself. For example, this happens when you register a user account, place an order, send a complaint or withdraw from the contract, contact us via e-mail or chat, and use the functionalities available on our Website or on external websites (e.g. social networks).

In addition, some information about you may be automatically collected by the tools we use. Detailed information on third-party tools can be found in the section dedicated to the tools we use.

In exceptional cases, we may also obtain your personal data from other sources, e.g. when the entity that employs you indicates your data as a contact person in matters related to the concluded contract, or when you represent an entity that concludes a contract with us .

#7: Is the data safe?

We care about the security of your personal data. We have analyzed the risks associated with individual processing of your data, and then implemented appropriate security and personal data protection measures. We monitor the condition of the technical infrastructure on an ongoing basis, we train the staff, we look at the procedures used, and we introduce the necessary improvements.

#8: How long will we keep personal information?

We process your personal data for as long as it is justified within the given purpose of personal data processing, therefore the processing periods vary depending on the purpose. Remember that the end of the processing of your data for one purpose does not necessarily lead to the complete deletion or destruction of your personal data, because the same set of data may be processed for another purpose, for the period indicated for it. Complete deletion or destruction of data takes place when we complete the implementation of all purposes and in other cases indicated in the GDPR.

Below you will find a description of the processing periods:

Execution of orders and the concluded contract – data related to the contract are processed for the time necessary to conclude and perform the contract;

Actions taken by customers to complete orders – data related to unfinished orders will be processed for a maximum of 6 months from the date you placed the order;

Complaints and withdrawal from the contract – data related to complaints and withdrawal from the contract are processed for the time necessary to handle the complaint or withdrawal from the contract;

Newsletter – data related to the newsletter will be processed for the duration of your use of the newsletter;

Comments / opinions – data related to posting a comment / opinion will be processed until you delete the comment or opinion;

Contact and correspondence handling – data related to correspondence handling will be processed for the duration of the contact between us;

Tax and accounting obligations – data related to the performance of tax and accounting obligations will be processed for the time provided for in the provisions of the tax law, usually 5 years from the end of the tax year;

Archive – data related to the archive will be processed until the information contained in the archive is no longer useful;

Determination, investigation and defense of claims – data related to claims will be processed until the claims expire, the limitation period for claims may vary in the light of applicable law (e.g. in the case of entrepreneurs it may be 3 years, and in the case of consumers 6 years);

Recipient groups – data related to recipient groups will be processed until they become useless or you successfully raise an objection;

Social media – basically, I have no influence on the period of storage of your personal data in social media. They are available on Facebook, Instagram, YouTube or LinkedIN on the terms resulting from the regulations and privacy policy of these websites. We are not able to remove your data from Facebook, Instagram, YouTube or LinkedIN – only you can do it;

Analysis and statistics – data related to analytics and statistics will be processed until they become useless or you successfully raise an objection;

Own marketing – data related to own marketing will be processed until it becomes useless or you successfully raise an objection;

Organization of promotional campaigns – we process data related to the organization of promotional campaigns for the time necessary to carry out the promotional campaign;

Additional tools – data related to additional tools will be processed until they become useless or you successfully raise an objection;

Obligations related to the protection of personal data – data related to the protection of personal data will be processed until they become useless, you successfully raise an objection or the limitation period of our responsibility as the personal data administrator expires.

If we process your personal data on the basis of your consent, you can withdraw such consent at any time: either by your actions or by contacting us using the contact details provided. Remember that withdrawal of consent does not affect the lawfulness of processing based on consent before its withdrawal.

#9: Who are the recipients of personal data?

We will venture to say that modern business cannot do without services provided by third parties. We also use such services. Some of these services involve the processing of your personal data. External service providers that are involved in the processing of your personal data are:

hosting provider – for the purpose of storing data on the server; Purnama.co uses OVH servers: OVH sp. z o.o. based in Wrocław (KRS: 0000220286; NIP: 8992520556) and NetArch Sp. z o.o. with its registered office in Kraków (KRS: 0000286559; NIP: 945-208-91-38).

mailing system provider – for the purposes of using the mailing system; Sendinblue, a public limited company registered with the Paris Registry of Commerce and Companies under number 498 019 298, whose registered office is at 7 rue de Madrid, 75008 Paris, France.

invoicing system provider – for the purpose of issuing an invoice; Fakturownia sp. z o. o. with its registered office in Warsaw, ul. Juliana Smulikowski 6/8, 00-389 Warsaw, entered into the Register of Entrepreneurs kept by the District Court for the Capital City of Warsaw Warsaw, 13th Commercial Division of the National Court Register under KRS number 0000572426, NIP PL5213704420;

pop-up display system provider – for the purpose of displaying pop-ups; internal implementation of the WordPress system;

customer service system provider – for the purpose of improving the customer service process; BaseLinker spółka z ograniczoną odpowiedzialnością with its registered office in Wrocław at Plac Solny 15, 50-062 Wrocław, entered into the Register of Entrepreneurs of the National Court Register kept by the District Court for Wrocław-Fabryczna in Wrocław, VI Commercial Division of the National Court Register, under KRS number 0000795513, NIP 8971868567, REGON 383907714

accounting office – for the purposes of using accounting services; Fiscalia Trio Sp. z o.o., with its registered office in Łódź, ul. Tuszyńska 29, 93-011 Łódź, KRS: 0000707334, NIP: 7292720755, REGON: 368888300

order fulfillment entity; courier company – for the purposes of logistics service of orders, the subject of which is a physical product; InPost Sp. z o. o. with its registered office in Kraków, ul. Wielicka 28 30-552, DPD POLSKA SP Z O O (KRS: 0000028368, NIP: 5260204110, REGON: 012026421)

order fulfillment entity; fulfillment – for the purposes of logistics service of orders, the subject of which is a physical product; IMKER sp. z o.o., ul. Szczebrzeska 55A, 22-400 Zamość, entered into the Register of Entrepreneurs of the National Court Register under KRS number: 0000967893, NIP: 9223072567, REGON: 521893569.

other subcontractors, in particular providers of IT solutions – for the purposes of cooperation with various subcontractors who may have access to your personal data, if they provide services related to such access.

If necessary, your data may be made available to a legal adviser or advocate bound by professional secrecy. The need may result from the need to use legal assistance that requires access to your personal data.

Your personal data may also be transferred to tax offices to the extent necessary to fulfill tax, settlement and accounting obligations. This applies in particular to any declarations, reports, statements and other accounting documents in which your personal data is included.

In addition, if necessary, your personal data may be made available to entities, authorities or institutions authorized to access data under the law, such as police, security services, courts, prosecutor’s offices.

Your data is made available to courier companies to the extent necessary to deliver the order. These companies become independent administrators of your personal data.

As far as Anonymous Information is concerned, it is available to providers of tools or plug-ins that collect Anonymous Information. The providers of these tools are independent administrators of the data collected in them and may share this data on the terms set out by them in their own regulations and privacy policies, which we have no influence on.

# 10: Do we transfer data to third countries or international organizations?

Yes, some processing operations of your personal data may involve their transfer to third countries.

We transfer your personal data to third countries in connection with the use of tools that use resources located in third countries, in particular in the USA. The providers of these tools guarantee an adequate level of personal data protection through appropriate compliance mechanisms provided for by the GDPR, in particular through the use of standard contractual clauses.

Currently, your personal data is transferred to third countries in connection with our use of the following solutions:

Mailing system — SendinBlue — France

E-mail — Google — USA

Data backup — Google — USA

In addition, Anonymous Information collected in connection with the use of the tools indicated in the attachment to this privacy policy may be transferred to third countries, in particular the USA.

#11: Do we use profiling?

We do not make decisions based solely on automated processing, including profiling, which would have legal effects on you or similarly significantly affect you. Yes, we use tools that can take specific actions depending on the information collected as part of tracking mechanisms, but we believe that these actions do not have a significant impact on you, because they do not differentiate your situation as a customer, do not affect the terms of the contract that you can contract with us, etc.

Using certain tools, we can, for example, direct personalized advertisements to you based on your previous actions on a given Website or suggest products that may interest you. This is the so-called behavioral advertising. We encourage you to deepen your knowledge of behavioral advertising, in particular in terms of privacy issues. Detailed information, including the ability to manage settings in the field of behavioral advertising, can be found here.

#12: What rights do you have?

The GDPR grants you the following potential rights related to the processing of your personal data:

  • the right to access your data and receive a copy thereof;
  • the right to rectify (correct) your data;
  • the right to delete data (if in your opinion there are no grounds for us to process your data, you can request that we delete it);
  • the right to limit data processing (you can demand that we limit the processing of data only to their storage or performance of actions agreed with you, if in your opinion we have incorrect data or we process them unjustifiably);
  • the right to object to data processing (you have the right to object to data processing on the basis of a legitimate interest; you should indicate a particular situation which, in your opinion, justifies us ceasing the processing covered by the objection; we will stop processing your data for these purposes, unless we demonstrate that the grounds for data processing by us are superior to your rights or that your data is necessary for us to establish, pursue or defend claims);
  • the right to transfer data (you have the right to receive from us in a structured, commonly used machine-readable format personal data that you have provided to us on the basis of a contract or your consent; you can order us to send this data directly to another entity);
  • the right to withdraw consent to the processing of personal data, if you have previously given such consent;
  • the right to lodge a complaint with the supervisory authority (if you find that we are processing data unlawfully, you can submit a complaint to the President of the Office for Personal Data Protection or other competent supervisory authority).

The rules related to the exercise of the above-mentioned rights are described in detail in Art. 16-21 GDPR. We encourage you to familiarize yourself with these regulations. For our part, we consider it necessary to explain to you that the above-mentioned rights are not absolute and you will not be entitled to all activities of processing your personal data.

We emphasize that you always have one of the rights indicated above: if you believe that we have violated the provisions on the protection of personal data when processing your personal data, you have the option of lodging a complaint with the supervisory body (President of the Office for Personal Data Protection).

#13: Do we use cookies and what exactly are they?

Our website, like almost all other websites, uses cookies.

Cookies are small text information stored on your end device (e.g. computer, tablet, smartphone), which can be read by our ICT system (own cookies) or ICT systems of third parties (third party cookies). Cookie files may contain and store specific information, which can then be accessed by ICT systems for specific purposes.

Some of the cookies we use are deleted after the end of the web browser session, i.e. after closing it (so-called session cookies). Other cookies are stored on your end device and allow your browser to be recognized the next time you visit the website (persistent cookies).

If you want to learn more about cookies as such, you can read, for example, this material.

# 14: On what basis do we use cookies?

We use cookies on the basis of your consent, except when cookies are necessary for the proper provision of electronic services to you.

Cookies that are not necessary for the proper provision of electronic services remain blocked until you consent to the use of cookies. During your first visit to a given Website, we display a message asking for your consent along with the ability to manage cookies, i.e. decide which cookies you agree to and which you want to block.

#15: Can you disable cookies?

Yes, you can manage cookie settings in your web browser. You can block all or selected cookies. You can also block cookies for specific websites. You can also delete previously saved cookies and other website and plug-in data at any time.

Web browsers also offer the option of using incognito mode. You can use it if you do not want information about visited pages and downloaded files to be saved in the browsing and download history. Cookies created in incognito mode are deleted when all windows of this mode are closed.

Browser plug-ins are also available to control cookies, such as Ghostery. The option to control cookies may also be provided by additional software, in particular anti-virus packages, etc.

In addition, there are tools available on the Internet that allow you to control certain types of cookies, in particular for collective management of behavioral advertising settings.

You also have the option of controlling cookies from your browser. Remember that disabling or limiting the use of cookies may prevent the use of some of the functions available on our websites and cause difficulties in using the Websites, as well as many other websites that use cookies. For example, if you block cookies from social network plug-ins, buttons, widgets, social functions implemented on our Websites may not be available to you.

# 16: For what purposes do we use first-party cookies?

Own cookies are used to ensure the proper functioning of individual mechanisms of our websites, such as remembering the contents of the basket for a certain period of time after adding selected products to it, correct sending of the forms visible on the pages, handling of newsletter forms, etc. Own cookies also store information about cookie settings defined by you made from the level of the cookie management mechanism.

#17: What third party cookies are used?

The list of tools that require the use of cookies and the description of the cookies used can be found in the attachment to this Privacy Policy.

#18: Do we track your behavior on the site?

Yes, we use third-party tools that collect information about your activities on our websites. These tools are described in detail in the appendix to this Privacy Policy.

#19: Do we target you with targeted advertising?

Yes, we use tools from external suppliers, under which we can target advertisements to specific target groups defined on the basis of various criteria such as age, gender, interests, profession, work, activities previously undertaken on our websites. These tools are described in detail in the appendix to this Privacy Policy.

#20: How can you manage your privacy?

The answer to this question can be found in many places in this Privacy Policy when describing individual tools, behavioral advertising, consent to cookies, etc. Nevertheless, for your convenience, we have collected this information again in one place. Below you will find a list of options to manage your privacy.

cookie settings within the web browser;

browser plug-ins supporting cookie file management, e.g. Ghostery;

additional cookie management software;

  • incognito mode in the web browser;
  • behavioral advertising settings, e.g. youronlinechoices.com;
  • cookie file management mechanism;
  • Google Analytics Opt-out;
  • Google Ads Settings;
  • Facebook Ads Settings;
  • LinkedIN Privacy Settings;
  • Shareaholic Opt-out;
  • HotJar Opt-out;

#21: Is there anything else you should know?

As you can see, the subject of personal data processing, the use of cookies and managing privacy in general is quite complicated. We have made every effort to ensure that this document provides you with the most far-reaching knowledge on issues important to you. If anything is unclear to you, you want to know more or just want to talk about your privacy, please write to us at [email protected].

#22: Can this Privacy Policy be subject to change?

Yes, we may modify this Privacy Policy, in particular due to technological changes and changes in the law. If you are a registered user, you will receive a message about each change to the Privacy Policy. Changes to the Privacy Policy become effective on the day they are published on our website. All archived versions of the Privacy Policy are linked below.

Annex to the Privacy Policy

LIST OF TOOLS USING COOKIES

Google Analytics

We use the Google Analytics tool provided by the American company Google LLC. In order to use Google Analytics, a special Google Analytics tracking code has been implemented in the website code. The tracking code uses cookies for the Google Analytics service. You can block the Google Analytics tracking code at any time by installing a browser add-on provided by Google.

Google Analytics automatically collects information about your activity on our website. As part of Google Analytics, we only have access to Anonymous Information.

Thanks to the information collected in this way, we can analyze the behavior of users on our website and keep statistics related to it, and then draw conclusions from these statistics in order to design solutions that improve the effectiveness of the website.

If you are interested in details related to Google’s use of data from websites and applications that use Google services, we encourage you to familiarize yourself with this information.

Meta Pixel

We use the Meta advertising system provided by the American company Meta Platform Inc. In order to target you with ads personalized in terms of your behavior on our website, we have implemented Pixel Meta as part of the website, which automatically sends information about your activity on our website to the Meta advertising system.

As part of the Meta advertising system, we only have access to Anonymous Information.

Thanks to the information collected in this way, we are able to display you advertisements as part of the Meta advertising system, depending on your behavior on our website, and measure the effectiveness of advertising campaigns in order to draw conclusions that allow you to optimize these campaigns in terms of effectiveness.

Meta Platform Inc. may combine information collected using Pixel Meta with other information about you collected as part of your use of websites managed by the company (e.g. Facebook, Instagram) and use it for its own purposes, including marketing. Such Meta activities are no longer under our control, and you can find information about them directly in Meta’s privacy policy. You can also manage your privacy settings from your Facebook account. Here you will find useful information in this regard.

Facebook Connect

Our website uses plug-ins, buttons and other social tools, hereinafter collectively referred to as “plug-ins”, related to social networking sites managed by the American company Meta Platform Inc.

Thanks to this, you have the opportunity to use selected social functions on our websites, e.g. the like button, share, etc.

Plugins collect information about your activity on our website. We do not have access to this information. For us, it is only important that the plugins work properly.

The information collected by plug-ins may be used by Meta Platform Inc. for our own purposes, such as improving our own products, creating user profiles, analyzing and optimizing our own activities, ad targeting, on which we have no real influence. Details in this regard can be found in Meta’s privacy policy.

Google Ads

We use the remarketing functions available as part of the Google advertising system provided by the American company Google LLC. When visiting our website, a Google remarketing cookie file is automatically left on your device, which collects information about your activity on our website.

Thanks to the information collected in this way, we are able to display you advertisements within the Google network depending on your behavior on our website.

For example, if you display a product, information about this fact will be recorded by the remarketing cookie file, which will allow us to direct you to an advertisement regarding this product or any other that we consider appropriate.

This advertisement will be displayed to you within the Google network when you use the Internet, browse other websites, etc. We emphasize that when using Google Ads, we use only Anonymous Information.

Using Google Ads, we are only able to define the groups of recipients to whom we would like our ads to reach. On this basis, Google decides when and how to present our advertisement to you.

If you do not want to receive personalized ads, you can manage your ad settings directly on the Google website: https://adssettings.google.com/. If you are interested in details related to Google’s use of data from websites and applications that use Google services, we encourage you to familiarize yourself with this information.

Pinterest

We use the advertising features of the Pinterest service provided by the US company Pinterest, Inc. In order to target you with ads personalized in terms of your behavior on our website, we have implemented the Pinterest Tag as part of the website, which automatically sends information about your activity on our website to the Pinterest advertising system.

As part of the Pinterest advertising system, we only have access to Anonymous Information.

Thanks to the information collected in this way, we are able to display advertisements to you as part of the Pinterest advertising system, depending on your behavior on our website, and measure the effectiveness of advertising campaigns in order to draw conclusions that allow you to optimize these campaigns in terms of effectiveness.

The information collected by the Pinterest Tag is also used by Pinterest, Inc. to deliver advertising and reporting, improve security on Pinterest, research and product development. This information is also used to generate aggregate and anonymous measurements about the use of the Pinterest advertising service, for example to calculate the total number of conversions made through Pinterest. Details in this regard are described in the Pinterest privacy policy.

You can opt out of online behavioral advertising through Pinterest’s personalization settings.

SendinBlue

We use the mailing system Sendinblue, a public limited company registered with the Paris Registry of Commerce and Companies under number 498 019 298, whose registered office is at 7 rue de Madrid, 75008 Paris, France.

Subscription forms for mailing lists embedded on our websites may use cookie technology to ensure the proper functioning of these forms and to measure their conversion. We do not have access to the information collected in Sendinblue cookies for the proper functioning of the forms – we are only interested in making the form work properly. When it comes to measuring conversions of sign-up forms, we only have access to anonymous statistical information.

Hotjar

We use the Hotjar tool to better understand your needs and optimize our website in terms of your experience of using it. The tool is provided by Hotjar Limited.

Hotjar records each visitor to our website and allows you to play a video recording of their movement on our website, as well as generate so-called heat maps. As part of the Hotjar tool, we do not have access to information that allows us to identify you, because Hotjar does not record the process of filling out forms intended for the transfer of personal data.

In order to use Hotjar, we have implemented a special Hotjar tracking code in the code of our website. The tracking code uses cookies from Hotjar Limited. The information collected as part of cookies is stored by Hotjar as part of a pseudonymous user profile. Neither Hotjar nor we use this information to identify you.

You can object to Hotjar’s creation of your user profile, Hotjar’s storage of information about your use of our site, and the use of Hotjar’s cookies here.

If you are interested in details related to data processing within Hotjar, we encourage you to read Hotjar’s privacy policy.